Job Description
The SEO Executive will develop and execute SEO activity across for Chakra Systems.
The job holder should implement SEO campaigns from strategy through to delivery with the objective of increasing traffic and conversions from the major search engines. Social media now plays a key part of all our marketing roles and the SEO Executive will use social channels as part of their activity.
Main responsibilities of the SEO Executive include:
Perform keyword research and site SEO audits
Deliver insights via analytics, consumer and competitor research
Ensure SEO is aligned with paid search and other relevant activity
Play an active day-to-day role in managing the marketing team’s social media objectives, and integrating SEO with these channels
Off-site SEO requirements
On-page SEO requirements
Create, source and develop relevant content
Devise and execute effective link-building and content publishing programmes
Blogger outreach – develop relationships with key industry bloggers / communities / associations / forums
Explore new channels (such as YouTube)
Review and optimise site structure and meta data
Review and optimise existing visible content
Create new visible content (landing pages) where required
Explore and present ways to scale SEO across several brand websites
Monitor and report the impact of all activity using various analytics tools
Provide search insights for the management team when considering new launches and business opportunities
Desired Skills and Experience
As SEO Executive you will possess:
3+ months’ to 1 year experience in a similar role with an agency or direct client
Demonstrable SEO success in terms of rank/traffic/conversions/ROI
Understanding of SEO best practice and recent algorithm updates
An appreciation of how to plug social media activity into an SEO plan
In-depth knowledge of keyword research
Excellent knowledge of tracking and web analytics software (such as Omniture, Search Metrics, SEOMoz)
Use of a wide variety of data sources to improve campaign results
Excellent time management skills – you are able to prioritise, organise a varied and full workload
Highly organised and with a ability to multi task
Strong written and verbal communication skills
Great attention to detail
A passion for detail, plenty of drive and ambition
Apply soon we are going to close this position before 31 March 2014
(Please mention NCRJobs.in for reference)
(Please mention NCRJobs.in for reference)
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