Digital Marketing Executive

Position: Digital Marketing Executive

Experience: 2+ Year

Job Location: Noida, Sec-63

JD:

Benchmarking and measuring all digital and online performance against industry and company averages and making recommendations based on performance
Measuring, analyzing and understanding marketing metrics to drive marketing decisions
Managing email lifecycles to nurture leads and engage with customers
Performing ongoing keyword research including discovery and expansion of keyword opportunities
Reporting KPI on a Daily/Weekly basis based on the KPIs defined for the campaign
Identifying new opportunities to drive revenue and profitability through internal reporting and online tools
Working in conjunction with cross functional teams to plan and execute large-scale marketing campaigns (Google Ads, PPC, SEO, Social Media Marketing
Optimizing copy and landing pages for search engine optimization
Generating leads through Web Research, Campaigns (eMail and Social Media)
Build network on social media to promote IT Services & Products
Building strategic content framework
Leading integrated digital marketing campaigns from concept to execution
Planning, designing and executing online customer acquisition campaigns
Scaling and managing PPC and PPM campaigns across multiple channels
Editing / Writing content for marketing collaterals such as ad copies, landing pages, etc
Promotion and Lead Generation through LinkedIn, Face book, Twitter
Monitoring the latest technology and digital marketing trends and serving as a subject matter expert for digital marketing activities, identifying and applying best practices in digital marketing

Desired Candidate Profile

Good Communication & Presentation Skills
Digital Marketing, Internet Promotion & Sales Skills
Good Knowledge of IT and Web Technologies
At least 2 years of experience in any domain of Digital Marketing, preferably Google Ads and/or SEO
Good understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data

(Please mention NCRJobs.in for reference)

Location : Noida

Address : H-61 , 2nd Floor, Sector 63