Manager - Online Marketing Job

Job Description
Roles & Responsibilities:
Responsible for setting strategies for paid marketing – SEM, FB and other channels.
Conceptualize, execute and manage Social Media Marketing initiatives, CPC campaigns, E-mail Marketing etc.
Build across product verticals using analytics to map, analyze user data, interpret online users behavior, and measure ROI across the digital media
Set strategies and manage SEM, PPC, Affiliate marketing, Online Branding & PR, Mobile marketing to achieve higher page views and unique visitors
Work closely with the content, design, production, quality assurance and IT teams to ensure a high-quality customer experience
Identify, execute and manage potential business alliances
Use email marketing, IVR to achieve exit revival targets
Manage media buying and track online campaigns
Identify high-growth and high-revenue opportunities and taking a lead on executing them.
Provide weekly performance analysis (eg – dashboards) to the business
Responsible for all campaign deliverables, drive results and control costs
 
Desired Profile:
4 to 6 years of experience in Digital Marketing
High domain knowledge (Adwords, FB Ads)
Hands on experience of working on accounts.
Previously worked in large internet firms/handled big budgets would be a plus
Strong written and oral communication skills
Up-to-date with the latest trends and best practices in online marketing
Ability to execute, collect and analyze data whilst identifying trends and insights in order to achieve maximum ROI
Excellent quantitative, analytical and presentation skills
Ability to work across functions & departments to drive business operations
 
Key Skills
 
PPC, Online Branding, Lead Generation, Mobile marketing, Online Marketing, CPC campaigns, Affiliate Marketing, SEM experience (2 to 5 years)
 
Functional Area: Internet Marketing 
Industry: Media / Dotcom / Entertainment 
Skills: PPC SEM Lead Generation Affiliate Marketing 
Other Skills: Online Marketing Online Branding Mobile marketing CPC campaigns
 
Recruiter details

Company Name: HT Media Ltd

Company Description: 
About HT Media Ltd.:
 
HT Media Ltd., India’s 2nd largest print media company, is transforming itself to become the largest Multi Media Company in the country. The company has been growing phenomenally in the past 2-3 years, with a number of successful launches like Fever 104 (in partnership with Virgin), Mint Singapore and HT Mumbai.
The company is one of the few professionally managed and listed companies in the media sector. Its top leadership team includes talent from companies like Whirlpool, Asian Paints, HLL, Pepsi, Nokia, Microsoft, Airtel, Virgin, Hutch etc. Also, there is a growing pool of young leadership from premier Indian B-schools like IIMs, ISB, XLRI, MDI, FMS etc.
 
About HT Digital Businesses:
 
HT Digital focuses on creating and building brands and businesses in the Internet media space. Compelling product ideas, creative use of design and intuitive user interface, backed by a knowledgeable sales force and customer service are the hallmarks of HT Digital products. With brands like Hindustantimes.com, Livemint.com, Desimartini.com, HTCampus.com and Shine.com in its portfolio, HT Digital promises to be an exciting addition to the HT Media family.

Email: akshay.chopra@hindustantimes.com
Telephone: 9599222715

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(Please mention NCRJobs.in for reference)

Location : Gurgaon

Address : Gurgaon