SEO Team Leader/ Sr SEO - 2, (1 year - 2 Years Exp) NOIDA

Job Description:

The SEO Team Leader / Project Leader will be responsible for managing a SEO Team of 6-10 SEO executives. Understand /Analyze business requirements from clients - Manage Search Engine Optimization and Content Marketing Strategies. Effective client communication through emails/phone calls

Responsibilities :

• Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion and optimization
• Research and implement search engine optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Requirements :

• Proven SEO experience
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Solid understanding of performance marketing, conversion, and online customer acquisition
• In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
• Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
• Experience with A/B and multivariate experiments
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Up-to-date with the latest trends and best practices in SEO and SEM

(Please mention NCRJobs.in for reference)

(Please mention NCRJobs.in for reference)

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